Lucozade

Contemporary Poster 

Lucozade poster advert from ‘find your flow’ campaign in 2015.

Historical Poster

Lucozade poster advert in 1953.

Similarities: Both these posters still advertise the factor that drinking this will give you ‘energy’

Differences: The contemporary poster is simple but bold poster that can be read from a far distance and it gives the message can be interpreted vey quickly. It also use bright colours and big font that is every eye catching. Also it has a quick simple slogan that is an easy ‘roll of the tongue’. The phrase they use ‘turn your to-do’s into ta-daas’ has a sense of humour and is targeted towards audience who have a busy schedule such as students, working parents etc.

Differences: The historical poster is not one that someone could read from afar and it advertises the factor that Doctors and Nurses use their product. It also has a image of two girls drinking it, which targets parents, grandparents etc to buy this drink as it is good for their child and the fact that it is almost ‘approved’ by Doctors and Nurses gives parents a reason to trust the brand as if Doctors use it, than its not bad for your health etc. It was also used in during that time period as something you give to someone who was ill to make them feel better.

Media Preliminary Task Post 3- Focus group

Media Preliminary Task Post 8-Feedback on Design

This was the feedback I was given for my flat plan and I had some good feedback that I can use to improve me flat plan. 

Media Preliminary Task Post 7- Flat Plan

This is my Flat plan on the front cover of my magazine. I made sure to include a big masthead as seeing the results from my survey people find the magazines name most interesting. I also included a puff as my target audience like if a magazine is a special edition which is what the puff would say.

Media Preliminary Task Post 6- Shot list

This is my shot list of different poses I will try and take. All shots I plan to take are simple and the model is in a relaxed position to reflect my magazine's genre which is jazz.

Media Preliminary Task Post 5- Genre- Font styles & Name Of Magazine

These are Mastheads of different music magazines and of different genres by looking at each masthead one can probably guess what genre they promote such as looking at 'Rolling stone' they have red colour with a black shadow and an edgy font which shows that they are a rock magazine. I wanted to do the same with mine, carefully selecting the right colours and font style really helps change the outlook of a magazine. 




These are the different fonts I have experimented with, looking at various magazine mastheads, to determine which would suit my genre well. Which masthead will also suit my magazine well and I have thus chosen which are my favorites. I have chosen the name Jitters because the word 'Jitterbug' which is a dance people use to dance to with jazz music in the 1920's.

Model Style:

My model will be on the front cover and i will a close up of her face. The model would have a proud and attitude and i would like her to wear round sunglasses as a prop for showing a care free and confidence attitdue. she would also have a relaxed face and she wont be wearing much makeup as Jazz is a calming and relaxign music so i would like her mood to represent my genre magazine.

Media Preliminary Task Post 4-Target Audience,Reader Profile & Survey

Target audience

My intended target audience is from 17+ people who like to listen to jazz or blues my magazine is something they can read as a type of relaxation. my target audience are people who are into Jazz and like listening to Jazz for example if my target audience is an 18 year old i would imagine they listen to jazz music whilst doing their work so they could also read my magazine when they are in bed etc. my target audience also could be a senior who likes to sit on her sofa reading jazz magazine whilst listening to Jazz. My audience is more targeted towards women but men can also read my magazine. My target audience is also targeted towards anyone who is interested in jazz regardless of race or faith etc. As they aren't many black models people see in magazine so i would put a black model in my front cover to show that my magazine is diverse and celebrates all race not just white.

Survey

I took a survey in order to understand what the audienece is interested in.so i can include it in my own magazine and people would be interested in it to pick it up and buy it. This was my result.

Media Preliminary Task Post 2- Deconstruction Of Real Media Texts

I have deconstructed a few music magazines to help me understand a convention's of a music magazine and what I can add to my own magazine.

Treatment of the Camera

Camera Shots

Media Preliminary Task Post 1- Introduction

 Brief: To create the front cover and contents page of a new music magazine using Photoshop.

For my preliminary Task i first plan to deconstruct real music magazines to help me understand and guide me on how my own music magazine should be, and later comparing my flat plan to real media texts. I than plan on having a focus group with the audience my magazine is targeted at. i will also create a survey to see what people are most interested in. i pan on trying different font styles for my magazine to see which suits it best. i will create a shot list later once i have an idea or initial design on what my magazine is going to be. I will also get feedback on my design to see where i can improve on.